In 1946 Daniel Sánchez Simón started out as a spice and canned food salesman setting the foundations of what is known as Dani Group today. His tradesman vocation carried him to all corners of the globe in search of products which could offer the best value for money.
Thus Dani Group started a family business which, over the years, has successfully adapted to different market trends, trials and tribulations, always offering a selection of high quality products. With the arrival of founding member, Daniel Sánchez-Llibre in the 1970’s, and the determination to offer the consumer the best possible value for money, the company takes the strategic decision of gradually abandoning sales in favor of canning its own products. This decision will forge the path ahead for the company, and to a great extent is what propelled it to become the reference point it is in its field.
All of our production plants are equipped with cutting-edge technology in order to prevent any loss of quality during the canning process. This policy of investment in new production processes is the constant upon which we have built our brand’s leadership.
Quality and creativity are the two fundamental principles with which our brand position differentiates itself in such a competitive market. Our mission: to establish and strengthen ourselves, to innovate and to bring new products to the market.
Our policy of investment in new production processes is the constant upon which we have built our brand’s leadership
Dani Group has a number of different production centers dotted around the world. Our objective consists of getting as close as possible to the source of the best products in order to obtain them at their best.
In Ancud, a town on the island of Chiloe (Chile), we have a plant for canning clams, razor clams, hard clams, sea snails, macha clams and mussels which are then shipped to our headquarters in Vilassar de Mar (Barcelona) to be sent throughout the entire Spanish territory. Furthermore, in Chile we also have a freezing facility which to date is the foremost mussel exporter to Europe.
Our plant in Carnota, in La Coruña (Galicia-Spain), specializes in mussels, octopus, squid, different varieties of yellowfin tuna, prawns, surimi of baby eels, and cockles amongst others.
The facilities in Swansea (Wales) and Boston (United Kingdom) specialize in cooking and processing cockles (obtained with our own fishing boats).
Currently Dani Group is run by the third generation of Daniel Sánchez Simón descendants, who continue to maintain the know-how and quality associated to the group which have made Dani canned foods one of the most renowned brands in this market sector (canned fish, seafood and spices).
Tradition and family are the signature of the products which Dani Group markets.
