La teoría de los tres cerebros: Apuntes sobre psicología y neuromarketing en el estudio de la conducta del consumidor
“In its evolution, the human brain has developed to its great size while retaining the chemical features and patterns of anatomical organization of the three basic formulations characterized as reptilian, paleomamalian and neomamalian”
La teoría de los tres cerebros: Apuntes sobre psicología y neuromarketing en el estudio de la conducta del consumidor
“In its evolution, the human brain has developed to its great size while retaining the chemical features and patterns of anatomical organization of the three basic formulations characterized as reptilian, paleomamalian and neomamalian”