Elements with tag horticulture
Our four product areas offer you a unique overview of the horticultural market. Enjoy a host of green innovations with numerous new plants and cut fl owers as well as technical and design-oriented innovations.
The extensive supporting programme of the IPM ESSEN is a bonus for you. Come and meet the most important associations, institutions and market partners of the horticultural industry in the Green City in hall 1A. Obtain information in the ZVG-Infocenter Gartenbau (Central Horticultural Association – Horticultural Information Centre) with our information show „Stress? Come back down to earth!“ and be amazed at the extraordinary varieties of breeders in our Novelties Show. In the International Horticultural Forum on Eastern Europe in hall 3.0 you can fi nd out about the market opportunities in these countries. You can experience fl oral diversity and craftsmanship at our various competitions in the upper fl oor halls. Exhibitor diversity You can expect high quality and strong internationality at the IPM ESSEN. We are looking forward to welcoming some 1,500 exhibitors from over 40 countries to the IPM ESSEN.
Established in 1926, International Green Week (IGW) is taking place for the 78th time in 2013. The IGW is a one-of-a-kind international exhibition for the food, agricultural and horticultural industries. At the same time, the IGW is the point of origin for the Global Forum for Food and Agriculture (GFFA) with more than 60 departmental ministers. Producers from all over the world come to IGW to test market food and luxury items and reinforce their brand image. Following consumer trends, regional sourcing plays an increasingly important role. Renewable resources, organic agricultural and products, Fair Trade, rural development and gardening continue to gain importance at International Green Week.
The IGW also features commercial and non-commercial agricultural, forestry, and landscaping exhibits. Changing annual themes typically include such topics as renewable resources or scientific livestock breeding and production. These trade show elements are of particular interest to those involved in the developing markets of central and eastern Europe.
Products on Display
The IGW features a vast selection of products:
International foods and luxury items
Fresh produce of all types
Beer, wine and spirits
Meats and sausages
Teas, herbs and spices
Agricultural and horticultural machinery and equipment
Greenhouses and gardening supplies
Hunting and fishing supplies
Kitchen appliances and fixtures and household items
Additional information is available at the official foreign and German exhibitor stands.
Visitor Target Groups
420.000 visitors in 2012
Consumers from Germany and neighbouring countries
Food industry representatives
Agriculture, forestry, horticulture, and fishing experts
Agricultural policy and administration experts
trade and popular media journalists (4.800 from 70 countries in 2012)
The IGW was covered in 18,500 newspaper and trade journal reports in Germany as well as in 458 telecasts, more than 1,800 radio reports.
The IGW supporting programme was extremely comprehensive with more than 300 forums, seminars, conferences and committee meetings. Many of the events sponsored by agricultural and food industry commissions extend over a period of several days.
Professional events: Highlights included the 5th International Agricultural Ministers’ Conference in conjunction with Berlin's 4th Agricultural Ministers’ Summit. The biggest events were the 4th International Agricultural and Food Industry Forum, the 5th Future Forum for Rural Development and the Biofuel Congress.
In terms of agricultural policy, the importance of the exhibition is clearly demonstrated by the presence of 200 foreign ministers and state secretaries in addition to prime ministers, ministers and state secretaries from Germany.
The Fresh Meat Forum professional seminar will once again focus on the latest industry issues next year.
Messe Berlin GmbH
Mr Lars Jaeger
Phone: +49 (0)30 3038 2026 or +49 (0)30 3038 2027
Fax: +49 (0)30 3038 2019
Deutscher Bauernverband (DBV)
Bundesvereinigung der Deutschen Ernährungsindustrie (BVE)